The phrase, "Affiliates are an extended sales force for your business", which is often used to explain affiliate marketing, is not completely accurate. The primary difference between the two is that affiliate marketers provide little if any influence on a possible prospect in the conversion process once that prospect is directed to the advertiser's website. The sales team of the advertiser, however, does have the control and influence up to the point where the prospect either a) signs the contract, or b) completes the purchase.
Although the number of connections is growing 2.4-fold, global M2M IP traffic will grow more than sevenfold over this same period, from 3.7 EB per month in 2017 (3 percent of global IP traffic) to more than 25 EB by 2022 (6 percent of global IP traffic; refer to Figure 12). The amount of traffic is growing faster than the number of connections because of the increase of deployment of video applications on M2M connections and the increased use of applications, such as telemedicine and smart car navigation systems, which require greater bandwidth and lower latency.
The video effect of the devices on the traffic is more pronounced because of the introduction of Ultra-High- Definition (UHD), or 4K, video streaming. This technology has such an effect because the bit rate for 4K video at about 15 to 18 Mbps is more than double the HD video bit rate and nine times more than Standard-Definition (SD) video bit rate. We estimate that by 2022, nearly two-thirds (62 percent) of the installed flat-panel TV sets will be UHD, up from 23 percent in 2017 (Figure 6).
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